{"product_id":"pigeon-guided-missiles-and-49-other-ideas-that-never-took-off-english-chinese-edition-50-forgotten-scientific-dreams","title":"Pigeon-Guided Missiles and 49 Other Ideas That Never Took Off (English-Chinese Edition): 50 Forgotten Scientific Dreams","description":"\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1097\/0087\/4574\/files\/1ccbb07165e29251a62b2a50da4d7ba13fd7cb36a1caac964227b238254f011f.jpg?v=1793437207\"\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eDid you know that during World War II, an American behavioral psychologist actually trained pigeons to peck at target images inside missile nose cones? It was a real project. It was seriously funded. It seriously failed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cem\u003e\u003cspan class=\"\"\u003ePigeon-Guided Missiles \u0026amp; 49 Other Ideas That Never Took Off\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003ecollects 50 stories like this. Authors James Moore and Paul Nero dug through archives to resurrect ideas that were once considered world-changing—Edison's concrete furniture, a London version of the Eiffel Tower, a pyramid-shaped monument to Nelson, and countless attempts at perpetual motion machines.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong style=\"font-weight: 600;\"\u003e\u003cspan class=\"\"\u003eWho is this for?\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eReaders who loved the \"wait, that actually happened?\" factor of\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan class=\"\"\u003eSapiens\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eAnyone into invention history, engineering disasters, or obscure trivia\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003ePeople who want a smart but easy book to dip into\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eA great gift—especially for that friend who thinks their ideas are always brilliant\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong style=\"font-weight: 600;\"\u003e\u003cspan class=\"\"\u003eWhy buy this edition?\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eThis isn't a recycled listicle. Both authors are established UK science writers. Every chapter has sources, details, and actual human stories. You don't just learn\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan class=\"\"\u003ewhat\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003efailed—you learn\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan class=\"\"\u003ewho\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003ebelieved in it,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan class=\"\"\u003ewhy\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003eit seemed plausible, and\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan class=\"\"\u003ehow\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003eit all fell apart.\u003c\/span\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1097\/0087\/4574\/files\/fe7799f0996e1961b45009f4c06fab0e0c80e718e8b7b4480e507b16bb19b624.jpg?v=1793437211\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1097\/0087\/4574\/files\/483d872900ef96d8c5ba04cec8a11ee1eadc00228de87a62b1c94410fcdf8cb9.jpg?v=1793437216\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1097\/0087\/4574\/files\/f1b5014450386c89dfe13ef93206c9ebdf7b5816de8023053dde67a5edccc1ef.jpg?v=1793437220\"\u003e\u003c\/p\u003e","brand":"orientalbookworm","offers":[{"title":"Default Title","offer_id":61462405841230,"sku":"978-7-110-10011-0-1654156-0-0-0-0-0-0","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1097\/0087\/4574\/files\/384baa75798165adc8f5aa814aa3de11f52752159102ca75008580f08b0e4b0f.jpg?v=1793416713","url":"https:\/\/orientalbookworm.com\/products\/pigeon-guided-missiles-and-49-other-ideas-that-never-took-off-english-chinese-edition-50-forgotten-scientific-dreams","provider":"orientalbookworm","version":"1.0","type":"link"}